The possibility of involving specialists and researchers—the purpose of the service is to include practitioners in higher education institutions’ (educational) processes and researchers’/lecturers’ business processes to enrich their work, mediate experiences, and develop them. The school offers opportunities on the platform where the contribution of a practitioner (specialist employee of the company) is expected. For example, the platform has proposed to apply for a guest lecturer, defence committee member, student supervisor or mentor, reviewer, etc. All employees of companies on the campus can apply for offers from higher education institutions. Campus employees can also put up their profiles and wishes, which higher education institution activities they would like to be involved in, and higher education institutions can offer them directly. Campus companies have the opportunity to submit engagement invitations to university researchers/teaching staff on the platform – for example, to conduct research, advise, contribute to a project, do internships, etc., and researchers/teaching staff have the opportunity to both apply and submit their profiles and wishes to be involved in the companies’ activities.